"We thought we only had the marketing funds to test our message in 3 or 4 markets, but Shark was able to deliver a plan that gave us national coverage. The interest generated by our Shark TV schedule has been beyond our wildest dreams."
Dana Marks
CEO
Itty Bitty Brella Corp.
"I hired Shark when my client’s media buyer claimed his schedule offered the lowest rates with “the most spots”. In analyzing the current buy, a high % of spots ran overnight, and during the day in programs that weren’t his demographic. So my client’s investment didn’t produce results.
My client had a long-standing relationship with his buyer and although he wasn’t happy with the results, he also didn’t think another buyer could do any better. Shark helped us customize a buy with better programming, reaching more of our target with more frequency. Their media consultant gave us an additional advantage by sharing stats on our competitor’s buy to validate our strategy. They did all this with a SIGNIFICANT reduction in budget.
Within 2 months of initiating the Shark buy, my client saw sales leads from media increase over 50%, making it the 2nd strongest lead source of all channels.
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Cari Holbrook
President
A la Mode Creative
"I’ve worked with Shark for 10 years, on both sides of the desk, as a National Sales Manager for ABC and currently as a client. While I’m well aware of the efficiencies they offer in media – that was recently confirmed, yet again, for our company by an extensive Accenture media audit. Shark’s buying practices delivered excellent results for us across every key performance indicator, including cost efficiency, target performance and planning strategy."
Brett Calvert
Vice President of Marketing
Eye Care Centers of America
"Shark was the only agency offering a different strategy AND the rationale behind it. They deliver truly unique benefits to NatureSweet. With Shark schedules, we saw record-high awareness levels…and the increased sales results that come with it."
Bryant Ambelang
CEO
NatureSweet Tomatoes
"Shark is our ‘secret weapon.’ Their unique media strategies make our spots work better than we ever imagined."
Von Freeman
President
Creative Chaos
"I’ve been using the experts at Shark for a long time, in several different markets. The Shark Team is great. They say what they’re going to do, then do it and then follow up after it’s done. They always make sure our media buys meet/exceed our marketing needs."
Marc Kaye
VP/GM
Sandusky Communications
"In every aspect of our work with them, Shark provides superior client service. The Shark team works very closely with us to carefully plan, execute and evaluate our media buys in markets all across the country. Their media expertise continually brings our company successful results."
Lauren Noriega
Media Marketing Manager
Eye Care Centers of America
"Shark developed media strategies that helped deliver some of our most successful advertising & promotional results to the Hispanic audience. They understood our target and how to reach them. They are an excellent partner in working with you to create media plans that help project sales and promotional efforts onto an even higher level."
Javier Galindo
CEO
Hispano USA
